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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them (www.thedrive.com)

submitted 1 year ago by [email protected] to c/[email protected]

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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

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[–] [email protected] 16 points 1 year ago (1 children)

Such subscription models essentially beg to be hacked and/or for third parties to come up with entire replacement computers for the vehicle that bypass entirely all of the locks.

[–] [email protected] 3 points 1 year ago

Subaru did this with remote start. Instead of just selling you the damn option you have to pay a subscription. Fuck that I'll just walk outside and start the car..