Television

Yes, although part of the gym membership profit model is what I alluded to in the second paragraph. Usually they make it quite difficult to cancel and have long minimum subscription durations (or charge you a multiple for month to month basis).

So I wonder if we will see that becoming the norm for streaming services as well at some point. At least the long durations. I guess they cant make it as difficult to cancel as gym memberships, since it's all online and automated.