this post was submitted on 24 Jul 2023
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Twitter is transforming into X, as the site’s former bird logo has now been replaced by an official new X logo. Elon Musk, who owns the transformed social media site, began signaling the change early Sunday morning with a series of tweets, starting with one that said, “and soon we shall bid adieu to the twitter brand and, gradually, all the birds.”

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[–] [email protected] 18 points 1 year ago (1 children)

I've never been more sure of my decision to move to the fediverse. Y'all still on Twitter should go make a mastodon account

[–] [email protected] 2 points 1 year ago (8 children)

Is there a recognized excellent guide for non-techy-people-moving-from-twitter-to-mastodon?

I don't twit, but I can see how it would still baffle the average user.

[–] [email protected] 3 points 1 year ago (1 children)

I don't know about guides, but I do agree it can be a little confusing. Trying to work out what instances are and which one you should join is difficult until you understand the concept and a little about how the tech works - it's the same with the threadiverse. Realising it's like email domains is what made it click for me.

And if you personally ever decide to get into Mastodon: you're on kbin already, which federates with Mastodon and has support for microblogging, so you don't even need to do anything new - you just need to start using that functionality on kbin!

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[–] [email protected] 17 points 1 year ago (5 children)

The twitter branding was one of the few things actually going for it. Oh look a cute birdie, oh look the house is a birdhouse! GET IT!

Now it's, an X? A meaningless X? With a birdhouse logo?

[–] [email protected] 6 points 1 year ago

It looks close enough like a swastika that he can sell merch easier to his fanbase. Armband sales are gonna go through the roof

[–] [email protected] 6 points 1 year ago (1 children)

He killed the blue canary in the outlet by the light switch. Where is the birdhouse in our soul now?

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[–] [email protected] 11 points 1 year ago (1 children)

Click X to go to Twitter. No the other X - you just closed the window.

[–] [email protected] 6 points 1 year ago

Closing the window seems like a better choice, let's call it a happy accident.

[–] [email protected] 11 points 1 year ago (4 children)

And yet every journalist, youtuber, podcaster or creator complaining about it will do everything in their power to find an excuse not to leave.

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[–] [email protected] 9 points 1 year ago

Xtinct is what’s going to happen

[–] [email protected] 8 points 1 year ago (9 children)

He scared off a large portion of developers, killed third party clients, destroyed validated users via monetization, let bad actors back onto the platform, and thrown away iconic branding for edge lord bullshit. Manchurian CEO.

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[–] [email protected] 7 points 1 year ago

What, is he trying to ensure his new product is entirely branded as "shit"? I am amazed. Usually you rebrand to get away from something the previous direction was doing. Considering he was still operating on the goodwill from the previous direction while actively tanking the platform, this is astounding.

[–] [email protected] 7 points 1 year ago (2 children)

Musk is one of the biggest cretins I have ever witnessed. Why is he destroying an easily identified, well known brand logo and replacing it with an X?

[–] [email protected] 3 points 1 year ago (1 children)

‘Shut yo mouth, I’m not “Tweeting” at you, I’m X-ing’

Yeah its such a dumb rebrand and he tried to call Paypal ‘x.com’ too. Musk is as creative as moth shit.

[–] [email protected] 2 points 1 year ago

Sir, I represent Moth Shit Local 454 and we take offense to such characterization.

[–] [email protected] 2 points 1 year ago (3 children)

I wonder what the equivalent to a “tweet” is going to be.

[–] [email protected] 5 points 1 year ago (2 children)

He's already said tweets will now be known as X's.

Great isn't it?

[–] [email protected] 2 points 1 year ago

“Hey, have you seen Obama’s ex?”

[–] [email protected] 2 points 1 year ago

I'm gonna x about this.

[–] [email protected] 4 points 1 year ago* (last edited 1 year ago)

They really need to be referred to as xits, with people xitting all over the place. There's a solid argument to be made that the platform has been full of xit for a while now, actually.

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[–] [email protected] 5 points 1 year ago (1 children)

Isn't that the old Xerox logo?

[–] [email protected] 3 points 1 year ago

Looks more like x.org's logo, just without the ring

[–] [email protected] 5 points 1 year ago (1 children)

I have a hard time imagining that a letter individually considered, with only minimal stylization, will not have lots of issues for being protected and defended as a trademark.

[–] [email protected] 2 points 1 year ago

Also, how do you Google something like this?

[–] [email protected] 4 points 1 year ago* (last edited 1 year ago) (1 children)

Buy one of the most recognisable brands on the planet and then just toss it overboard and replace it with something totally bland. Only a true business genius could come up with an idea like that.

[–] [email protected] 4 points 1 year ago

Yeah, but for a little while at least he'll have an X that hasn't left him.

[–] [email protected] 4 points 1 year ago (1 children)

I know these articles get made but they don’t have to get posted.

[–] [email protected] 4 points 1 year ago

I'd like to see more news about tech, and less news about social media

[–] [email protected] 4 points 1 year ago (1 children)

That logo looks an awful lot like the X Window System one.

[–] [email protected] 3 points 1 year ago (1 children)
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[–] [email protected] 3 points 1 year ago

He's wanted an X company for so long - it feels like something from a teenager desperately trying to be edgy.

He got x.com in 1999, trying to make an online bank. He then bought/merged with a company that was doing an online payment system, envisioning it as part of X, but that got rebranded to PayPal and ended up being spun off separately, ultimately bought by eBay. The online bank thing failed.

I think he's probably going to try to make Twitter the base for a new online bank thing, but I hope not too many people are dumb enough to trust their money to Musk.

[–] [email protected] 3 points 1 year ago

Cue marketing professors the world over, having fits over what "branding" is and what one should never, ever do with it.

Seriously that meme about "I thought he was a genius because I don't know about rockets . . " is just more real-life every day. Your roll, Tesla.

[–] [email protected] 2 points 1 year ago (2 children)

Has anybody considered that Musk could be engaging in a Trading Places style billionaire competition, wherein the players try and trash their multi-billion dollar tech company faster than the others?

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