this post was submitted on 12 Jul 2023
343 points (99.1% liked)

Technology

58303 readers
37 users here now

This is a most excellent place for technology news and articles.


Our Rules


  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots


founded 1 year ago
MODERATORS
top 50 comments
sorted by: hot top controversial new old
[–] [email protected] 135 points 1 year ago

Wow. Did not expect Tumblr to be doing better than Twitter.

[–] [email protected] 75 points 1 year ago (2 children)

They should bring back the porn.

[–] [email protected] 38 points 1 year ago (1 children)

They sort of kinda did. You can post nudity now. Not porn, but nudity.

And the dirty little secret about Tumblr is, people were still posting porn, this whole time, they just weren't caught because Tumblr wasn't actually looking for it that hard.

[–] [email protected] 27 points 1 year ago

So in the end all that decision did was hurt them for no reason. Doing nothing would have been better.

[–] [email protected] 21 points 1 year ago (5 children)

They absolutely should but advertisers wouldn't like that.

[–] [email protected] 12 points 1 year ago (1 children)

Ad-driven internet needs to die.

load more comments (1 replies)
load more comments (3 replies)
[–] [email protected] 62 points 1 year ago (5 children)

What I want to know about these "unprofitable" tech companies is where all the money is going? Wikipedia, which is run entirely on donations, has an operating budget of ~$150 million. Reddit, Twitter, etc... make many times this amount and even with the greater number of employees and salaries it still sounds like some creative Hollywood accounting that they're unprofitable. It feels like a big chunk of money is just going to investors/C-classes so they can just say they're not actually making any money while the big players get their payday.

[–] [email protected] 56 points 1 year ago (1 children)

That was my reaction when I heard Spez whine about reddit not being profitable.

How much money did you waste on bullshit? If you'd just focused on running the damn platform I instead of reinventing it into the monstrosity it is now, how much better might you be doing?

[–] [email protected] 13 points 1 year ago (1 children)

That valuable and incredibly useful NFT tech ain't gonna develop itself! /s

[–] [email protected] 12 points 1 year ago (2 children)

Trend chasing like this always shows me what CEOs are just morons with no vision

load more comments (2 replies)
[–] [email protected] 20 points 1 year ago (1 children)

What this number suggests to me is that Tumblr has revenue less than 20 million dollars. I figure:

  • about 100 employees
  • based in new York
  • average $100,000 salary
  • 10m annually in humans
  • 2-3m annually for office expenses
  • 20-30m annually for hosting

Some of these numbers can be up or down, but when I worked at a similar company in New York, we had operating expenses in the same range. (Coincidentally, we had revenue on the same range, and got sold off in a fire sale)

load more comments (1 replies)
[–] [email protected] 14 points 1 year ago (1 children)

Hedgefund investors need to pay for their caviar and cocaine somehow 😶

load more comments (1 replies)
[–] [email protected] 13 points 1 year ago

Wikipedia Foundation actually spends more money giving grants to other projects/orgs than they spend on hosting costs, and that’s still like 20% of their budget!! It’s so crazy

[–] [email protected] 8 points 1 year ago

Really good point, and great reminder that I don't appreciate Wikipedia enough. They've been doing the same thing for 20+ years with no ads and only the occasional ask for money. And I think they know better than to try and make money or go public when all of their content is user-generated.

[–] [email protected] 54 points 1 year ago (2 children)

If they had just sherlocked xKit and left the site alone — not adding the live video shit, etc — most users wouldn’t care about the ads. I swear it’s like every social network is just copying each other, remember when everyone added stories because of Snapchat, and how everyone is adding TikTok style videos now? Tumblr’s biggest mistake was doing that, it should’ve just stayed as it was. People are on tumblr because they like tumblr. If they wanted TikTok, they’d download TikTok.

Tumblr was THE place to be for artists. Someone should make a federated alternative.

load more comments (2 replies)
[–] [email protected] 48 points 1 year ago (1 children)

In big tech 30 million is a rounding error

[–] [email protected] 16 points 1 year ago (1 children)

Is Tumblr really big tech though?

[–] [email protected] 10 points 1 year ago

In a distant past it was...

[–] [email protected] 26 points 1 year ago (11 children)

Maybe it's time to socialize social media? All these activitypub-based projects are open source, open governance, and many of them are receiving government grants already, so let's just pay the server costs via taxpayer money and call it a public service.

[–] [email protected] 17 points 1 year ago (3 children)

Putting Tumblr on ActivityPub could be interesting and potentially save it, but there's so much deleted content from when it was in its prime that I'm not sure if it's even worth it. The platform is so dead.

That said, giving taxpayer money to private social media businesses is the worst idea ever. In the first place, public money should mean public code.

load more comments (3 replies)
load more comments (10 replies)
[–] [email protected] 25 points 1 year ago* (last edited 1 year ago) (1 children)

Would that be genuinelly losing $30M a year or would it be only "losing" it in accounting terms because of paying more than $30M a year for "trademark use rights" to a company based in an offshore tax haven, said company being nothing more than a metal plate on a door next to the plates for 100s of such "companies" and 100% owned by the very same parent company as Tumblr?

Because if there's one thing which is common in Tech companies is using intelectual property legislation and convoluted corporate structures to create accounting losses for the purposed of paying no taxes (and publicly claiming poverty).

Same thing in Hollywood (hence the expression "Hollywood Accounting"), by the way, which is how they just recently claimed they "couldn't pay more because they were losing money" to the actors' union representatives during recent negotiations.

Mind you, such accounting trickeries can be undone by Courts (which can just deem that the "for tax evasion only" daughter company is not actually a real company set up to do business, so all those "intellectual property costs" used to create accounting losses legally become just an internal transfer of money within the same company, hence not a cost, hence do not reduce declared profits and the tax on them.

However there is no actual Political will to do so, which is why even though the laws for it are in the books, they're almost never applied.

[–] [email protected] 11 points 1 year ago (13 children)

Would that be genuinelly losing $30M a year or would it be only “losing” it in accounting terms

this was my instant thought on the headline. what business that is truly losing $30,000,000 every year is going to stay open?

load more comments (13 replies)
[–] [email protected] 24 points 1 year ago (1 children)

When you ban porn on your massively popular site for porn & drive off a massive segment of your userbase epic style

[–] [email protected] 8 points 1 year ago (4 children)

That was the old owners. The new owners have stated that they want to bring porn back but it's not really feasible because payment processors are anti-porn.

[–] [email protected] 8 points 1 year ago (2 children)

God it's ridiculous how much power we give to banks. If the content is not illegal it should not be up to the payment processors what content a web service can provide.

load more comments (2 replies)
load more comments (3 replies)
[–] [email protected] 24 points 1 year ago (1 children)

So that might explain why the promise to federate with the fediverse (made late last year during the twitter migration) hasn't gone anywhere.

[–] [email protected] 13 points 1 year ago (1 children)

Tumblr said they would federate???

[–] [email protected] 25 points 1 year ago (3 children)

Yep, ages ago, and we've all been wondering what happened to it. With Threads promising to federate soon, it's reminded us that we're not anti-corporation as much as we are anti-Meta, and that we were hopeful not long ago of many not-entirely-evil-companies joining the fediverse. Medium and Mozilla have set some things up, as has flipboard, and tumblr were supposed to be a big addition ... that just hasn't eventuated.

[–] [email protected] 16 points 1 year ago (6 children)

I used to be interested in Tumblr joining the Fediverse, as someone who strongly prefers Tumblr's long-form microblogging to Twitter's format. Unfortunately, Tumblr has shown itself to be just like any money-hungry corporation at a smaller scale.

Tumblr is trying to push Tiktok-style short video Tumblr Live, which is filled with trackers, and they have plans to change their UX to be more like Twitter because Twitter is more profitable. Tumblr has the advantage of having a very low percentage of technical users, who accept these changes and don't find workarounds because they don't know what's going on.

With the direction Tumblr is going in, I'd defederate it if it ever starts federating. I want a Fediverse software that mirrors Tumblr's long-form microblogging, not Tumblr itself and definitely not its horrible community.

load more comments (6 replies)
[–] [email protected] 8 points 1 year ago (1 children)

Thanks for the reply.

we're not anti-corporation as much as we are anti-Meta

Agreed. I'd like to see Tumblr join the fediverse, though recently it seems to be focusing on Tumblr Live rather than such a big change as federating. Interesting with Medium as well.

Maybe this says something about my awareness of the world: I didn't know Threads wasn't the first.

load more comments (1 replies)
load more comments (1 replies)
[–] [email protected] 16 points 1 year ago (1 children)

They put ads into their mobile app, between every 2nd post, that are literally scamming users to look at or click them, and they still come out negative?! Jeez. If ads are really bringing in so little money, maybe its time to drop the whole "free service with ads" business model and go back to subscriptions.

[–] [email protected] 7 points 1 year ago

I would pay $20 per month for a curated list of subscriptions to various news sources. The key word here is curated. If I subscribe to a news site, I don't want to hear about celebrity gossip. If I subscribe to a new music page, I don't want to see Beyonce on it. If I sign up for arthouse movie news, I don't want to hear about Pixar.

We've completely removed the idea of curators because "gatekeeping" and now we are stuck with what amounts to a corporate payola funded by the biggest players in the game.

[–] [email protected] 14 points 1 year ago* (last edited 1 year ago) (1 children)

who could have ever predicted such a dramatic downfall oh no

load more comments (1 replies)
[–] [email protected] 12 points 1 year ago (2 children)

Woah, Tumblr is still around? I'm not surprised they're losing that much money. They're just caught in the middle of the short form journal of tweets/toots/threads and the photo blogging of IG.

[–] [email protected] 15 points 1 year ago (2 children)

Tumblr is still popular with the 2000s LiveJournal crowd, i.e. people who need 500 words not 500 characters or 500x500 pixels.

load more comments (2 replies)
[–] [email protected] 10 points 1 year ago (8 children)

It's still around, and doing quite well at least from a community perspective. It's an underdog platform and the users want to keep it that way for the most part. The problem, though, is that the staff don't know how to monetize it properly. The thing they push the most is an ad-free subscriptions service which is already doomed to fail because everyone uses adblockers.

load more comments (8 replies)
[–] [email protected] 11 points 1 year ago (2 children)

I don't get how there's so many different companies failing to make a profit and staying afloat, isn't Uber also running at a loss?

load more comments (2 replies)
[–] [email protected] 11 points 1 year ago

Have they ever tried using their own website? It one of the most confusing experiences

load more comments
view more: next ›