this post was submitted on 04 Aug 2024
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researchers conducted experimental surveys with more than 1,000 adults in the U.S. to evaluate the relationship between AI disclosure and consumer behavior

The findings consistently showed products described as using artificial intelligence were less popular

“When AI is mentioned, it tends to lower emotional trust, which in turn decreases purchase intentions,”

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[–] [email protected] 88 points 3 months ago (6 children)

Using AI in the marketing is a sign you don’t have much else to show for. People see through this. Your product should be strong even without having to mention AI.

[–] [email protected] 17 points 3 months ago* (last edited 3 months ago) (4 children)

That and LLM confidently making up "facts". And since LLM is the AI with most direct exposure to the user, this is what happens.

[–] [email protected] 7 points 3 months ago (3 children)

I believe there’s use of LLMs beyond being “fact bots”. I see it more as a “universal text processor”. Like you already have a text, and you want to have it written in a different style or language. Or extract pieces of information from a text to something machine readable. Or maybe convert instructions in natural language to machine instructions.

All the facts are at hand. It just converts the given information to something else.

[–] pkill 2 points 3 months ago

we had a plenty of more deterministic tools for parsing human readable text to machine-readable long before llms

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