Now lemmy is flooding me with corporate propaganda? Good on the company for doing the right thing, but when I see this same headline in multiple communities on here, it reminds me of reddit.
this post was submitted on 28 Dec 2024
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Is it propaganda, though? How about we celebrate the few nice things going for us and just enjoy it for a second. We should be praising this regardless of our ideals because the world is very far from ideal.
Yeah, it probably is propaganda. Costco has been doing some cartoonishly shitty union busting recently for which they received a ton of backlash. Now, suddenly, we're all supposed to be on their side because they said "DEI is good"? IDK, it might just be me, but that rings a bit hollow from a company that has a long (and very recent) history of doing shit like "changing the locks on union bulletin boards so the reps can't put up any notices".
what kind of cartoon world are we living in that i’m actually on the side of a corporation for once
A cartoon where a corporation is doing the absolute bare minimum to fight racism.
DEI is more than just racism. Lots of marginalized groups that based on race alone.
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It's just plain weird to me that this isn't seen as the lowest bar in the world, but I'm definitely still taking the W.
Orphan-crushing machine refuses to accelerate crushing orphans is a now feel good story yet again.
This false dichotomy of all or nothing merely benefits the status quo.
A small improvement is better than no improvement and all progress has to start with a first step, somewhere, somehow.
But this isn't a small improvement.
The DEI policy was already in place.
When that got enacted was the improvement.
This is just not a step backward.
A step forward would be something like... we've restructered into a democratically run co-op, in a tri cameral structure, your costco membership now grants you a vote in something approximating the US House of Representatives, employees now all get votes in some higher authority body approximating the Senate, and then the board of directors acts as a multi person executive branch.
In 2024, "not a step backwards" = good news.
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It's not that it's such a great act in itself, it's no where near enough.
But.
This is a significant win as a large, profitable and respected company is seen to be doing something so insignificant and get such good marketing results. This is the best kind of encouragement we can give to the souless retail machine 😉
And yes... "We will sing your praises if you just follow basic laws" is a pretty low bar, but here we are 😄
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Trying to Save Yourself from Discrimination Lawsuits is WOKE and BAD BUSINESS! REAL American Companies OPEN themselves UP to Discrimination Lawsuits WILLINGLY!
Who are these shareholders?? Name and shame
The shareholder is a group called "National Center for Public Policy Research", a far right organization.
https://en.wikipedia.org/wiki/Costco#Ownership
Oops. All Private Equity.
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What is DEI?
Diversity, Equity and Inclusion. Programs, most often hiring, promoting those values
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It's DEI just Equal Opportunity with a fresh coat of paint so racists/misogynists don't sound like boomers from the 90s when they complain about it?
Diversity, Equality, Inclusion.
Yes, DEI is just the new name for "stop discriminating against non-white males"
DEI is all about making money by using resources that being racist and dumb leaves on the table. The moment it becomes too expensive DEI won't fix it.
Id rather have DEI than not have it, but DEI is for company profit, any other benefits are secondary.
It's a capitalist system. Everything a company does is about its bottom line. Especially a publicly-traded company, which has no legal choice in the matter.
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