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I read "it's dying" by people on Discord and Reddit all the time, but the numbers prove otherwise. It's been going up this entire time and sitting over 3 billion MONTHLY ACTIVE USERS!
I feel like the bubble around people on other platforms saying "who uses Facebook anymore lol" is kind of wild given the numbers. Keep in mind these are active users not just abandoned accounts.
Sounds like inflated numbers tbh
Yes i am a "monthly" user of facebook. I log on about once a month as the strata for my building foes basically everything through facebook.
I look at it like internet explorer a few years ago, it has its claws in everything and its just easier to keep using than for people to find an alternative that satisfys everyone.
It's worth remembering Meta (Facebook at the time) spent a lot of money making it free to use Facebook on data plans across the world.
Given that that's a third of the world population, I think they may be misreporting their users. Meta has been caught boosting numbers artificially before (when they released Threads they gave everyone who had an Instagram account a free Threads account, and then bragged about how fast their social network was growing).
Facebook marketplace primarily for anyone I know that still uses it. Also people having messenger as their sms app and not knowing the difference or using their Facebook account to sign into every other website and games. Don't forget every Instagram and WhatsApp user is pressured to link their accounts too. Meta makes parasites seem friendly and helpful 🙃
Messenger no longer integrates SMS. It was dropped some time last year or even earlier.
There are 7.9 billion people in the world. Only 5.4 billion have any level of internet access. This includes people living in China where Facebook is banned. 3 billion is such a high percentage of all possible facebook users that I have to assume the numbers aren't all that accurate. Maybe "active" just means they haven't deactivated their account? Or maybe they consider bots to be people?
IMHO popular culture is not popular because it's the best, it's because of some combination of corruption and being the "lowest common denominator". Popular culture is cultural detritus and Facebook is a prime representation of it.
The graph doesn't show it's going up. Ay source for that?
Normies.
Your grandma and all your aunts and uncles and cousins are there, so there's a certain amount of checking for weddings and funerals.
The new restaurant on the corner has the menu on their Facebook page before there's a Google maps link to it.
Concert venues put their calendar, lineup, and set times on it
School districts and local communities post their snow days, park events, theater schedule, library events, stuff like that and it's easier to see that all in one place instead of going to each of their websites.
Most folks never bother to delete their accounts, and it’s now one of the older social networks. It was also popular at one time among GenX, who got their Boomer parents to sign up so they could keep contact with their grandkids remotely.
There are far fewer Boomers on TikTok, and many GenX’rs have simply given up on trying to remain in contact with anyone they actually know.
There really isn't a replacement for local stuff.
Nextdoor exists but it's not really any better since it's still a proprietary walled garden.
It's weird how much the media still cover twitter, given how increasingly niche it's become.
Also seems quite high. I did a google and apparently it's half the number and closer to 300 million.
Several of the services listed on this graph are not social media.
A lot of the ones you're probably thinking of have a useless "stories"-like feature now, which qualifies them as social media.
It's the one place where you can have a group for free.
A group of/for what? There's Lemmy, discord, reddit, telegram, etc where you can have groups of people for various things... I haven't used Facebook in 15 years so I have no idea what's new.
