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Maple Leafs Sign William Nylander To Eight-year Contract Extension. $11.5M AAV x 8 years. (www.nhl.com)

submitted 10 months ago* (last edited 10 months ago) by [email protected] to c/[email protected]

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[–] [email protected] 2 points 10 months ago (1 children)

It's a weird thing in sports. For most people, you get annual performance reviews -- did you hit your KPIs? What's your bonus this year, if any? A salary increase that tracks inflation, or maybe you're a better worker than that...

In sports: "how much revenue will this player create for us over this period" -- they are a product, and you're trying to recoup costs. Signing Nylander must at least create $11.5M in revenue for the leafs each year, right? In advertising, brand recognition, jersey sales, whatever. That's all that matters here. Not whether or not it makes the Leafs competitive. Not whether his value on the market is fair. And since Rogers and Bell own 75% of the company, they can make it happen, whether we want it to or not.

In many ways, the small markets are so much better off here. There's no way Chevy (in Winnipeg) would have signed this contract.

[–] [email protected] 1 points 10 months ago

Sure, they're allowed to go for jersey sales and whatnot. Normally it makes me happier in the post season haha

I mean, seeing Toronto get their hopes up just to be smashed down again was hilarious, but yeah