this post was submitted on 15 Nov 2023
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People who read marketing emails, where do you find the time to do so? And why? (aussie.zone)
submitted 11 months ago by [email protected] to c/[email protected]
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I assume there are people who read these things, otherwise companies wouldn't send me so many of them. I seem to get daily spam from literally any company I've ever interacted with in any way, and they are long boys full of text and pictures that Thunderbird helpfully hides from me but I presume are full of jagged brightly coloured stars saying "DEAL DEAL DEAL" or whatever.

Mostly I click delete on these emails faster than the email client can even load them, but every so often I peruse a few sentences of the trade specific items that give a headline that promises actually interesting information... but its always just more marketing guff disguised as a news story.

It's obviously making someone money to spam the world constantly, so I assume someone is reading these things and acting on them.

  1. Who are you?
  2. Why are you interacting with the spam and making it viable for companies to keep sending it?
  3. What do you do that you have so much free time you can allocate some of it to consuming it?
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[–] [email protected] 2 points 11 months ago
  1. A person
  2. There are some companies who are way better at it than others. I’m not reading the 20th Uber promotion email this week, but when a furniture store I like puts out theirs once a month for new styles I will click on it and see what’s there. Especially for expensive furniture that maybe on sale or clearance.
  3. Work a normal job. Doesn’t take long to click it, decide if I like something, or check the sale.