this post was submitted on 29 Jun 2023
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I wasn't on digg back in the day. What happened to it?
Digg went through a series of redesigns in a short period of time and the final straw was a redesign was one that removed users abilities to manage their feeds so that they could force ads into the feed. A few years later when they sold they said that overnight they lost a quarter of their users from that change. And those users were the initial userbase of Reddit, which was essentially the answer to Digg's attempt to monetize users through forced ads.
Now, Reddit is "not even noticing a change in traffic" so much that they felt the need to make a public statement about it. Reddit is killing users abilities to customize their feed so that users are forced to use a feed which includes ads. It's literally the same thing.
oh wow, yeah, there is definitely a parallel there.
Digg went to shit in a similar way Reddit is doing right now, and most of its users moved over to Reddit, which essentially killed it.