this post was submitted on 07 Jun 2023
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Added to this, something Quinn Nelson said; in all the footage we saw of Vision Pro being used it leaves the question of why use that device? Why would you strap on a hat to shitpost on your socials when you can just use your phone? The one solid use-case that interested me was being able to sit in your own IMAX cinema, but is that really worth $3500?
Don't get me wrong, the thing looks damn cool, and I can't wait to try one out. But yeah, it seems like you have to want to choose to use VP over just having an iPad in your hands.
Except this device isn't being marketed as an iPhone or iPad replacement. The closest thing to it replacing is a MacBook, but it's not being marketed as a MacBook replacement either. It seems to me like it's a blend between a MacBook Air replacement and a Pro Display XDR/general monitor replacement. A good OLED ultra wide monitor is above $1,000. A Pro Display XDR is $5,000-$6,000. With the Vision Pro, you could theoretically never buy a monitor again. I've bought two ergotron monitor arms at $200 each just to be able to move my monitors around a fraction of the amount that you can move windows inside Vision Pro. I don't think the price is out of line, and I do think there is a pretty obvious use case here. It's a monitor replacement for stationary computer use, with the option of limited portability. With a battery life of 2 hours it seems pretty obvious to me that mobile use wasn't Apple's priority with this.