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submitted 4 months ago by AnActOfCreation to c/[email protected]

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YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.

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[–] [email protected] 4 points 4 months ago

If this is the problem spending a lot of effort to also serve ads along with the real video seems like it'd increase costs.

What you're talking about is a real problem for Google but it's not the only cause of the new behaviour since Neal took over