this post was submitted on 28 Jun 2023
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Graphic Design

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Infiniti wins the contest for strangest car logo rebrand of the year (www.creativebloq.com)
submitted 1 year ago by [email protected] to c/[email protected]
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I try to be pretty open-minded about rebrands, because I don't know what the brief was, but this one did make me chuckle. It seems like a massive undertaking for some very subtle changes. The reasons they give are pretty funny, and they even have a brand sound and a BRAND SCENT!!!!!!!!!!!!!!

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