this post was submitted on 15 Jan 2025
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Americans are joining the Chinese social media app en masse to protest an imminent TikTok ban.

  • American users have flocked to Chinese social media platform Xiaohongshu in defiance of security warnings.
  • Chinese and American users have engaged in surprisingly friendly conversations about each other’s lives.
  • The influx of American users could burden Xiaohongshu’s censorship mechanism, experts say.
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[–] [email protected] 86 points 1 day ago* (last edited 1 day ago) (8 children)

I saw people in some Chinese source saying XiaoHongShu is updating the algorithm to segregate Chinese users and foreign users (image 1) and hiring English Post Inspectors (image 2) to moderate English contents due to China’s policy

Image 1:

Image 2:

It’s kind of like why there are Weixin and WeChat, Douyin and TikTok, Taobao and AliExpress, Pinduoduo and Temu

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[–] [email protected] 28 points 1 day ago (1 children)

Replacing one Chinese Spyware app with another. Lmao, it's just so funny to me.

[–] [email protected] 29 points 1 day ago (10 children)

Because an American Spyware app is much better?

[–] [email protected] 23 points 1 day ago (17 children)
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[–] [email protected] -3 points 12 hours ago
[–] [email protected] 57 points 1 day ago (10 children)

I've seen a bunch of companies claiming us users are flocking to them. I guess we shall see where users end up

[–] CameronDev 37 points 1 day ago (2 children)

Yeah, this honestly sounds like a press release with made up "users". Definitely part of a marketing campaign.

[–] [email protected] 28 points 1 day ago* (last edited 1 day ago) (5 children)

Nah, I am on xiaohongshu. Its fucking crazy. Most of the mandarin speaking audience woke up to their app filled with english. There is a running joke on the site now about US citizens "colonizing" the app. It is silly and in good fun but I cannot stress enough how real the influx of users is. Some brits are even moving there because so many Americans they follow did. I have seen multiple chinese citizens have their account jump from a few hundred followers to 30k in an hour or two. I mean you can hop on and see for yourself, it is free. It has actually been really wholesome so far and I hope the vibes continue to be good.

[–] CameronDev 18 points 1 day ago (7 children)

With all due respect, this comment is exactly what a faked "Grass roots marketing campaign" would write. But your account has an extensive post history, so thats a lot more effort than a typical astro turf account.

Also, inflating subscriber numbers and view counts wouldn't be out of the question either, remember Facebook video...

[–] [email protected] 1 points 16 hours ago (1 children)

We've been so butt fucked by Russian bots that that good old fashioned internet brigading is seen as suspicious. I truly weap for the world I used to live in.

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[–] [email protected] 24 points 1 day ago* (last edited 1 day ago) (8 children)

I just talk like that. Is it so hard to believe that there are plenty of Americans who would flock to a genuinely chinese owned social media out of spite or just bc it is funny? I haven't even seen an ad on the site so I don't think they are making enough money to astroturf nor can I find a reason why they'd want to.

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[–] [email protected] 17 points 1 day ago (6 children)
[–] [email protected] 20 points 1 day ago (4 children)

"Nobody I want to follow is using it."

By and large, the average user is a content consumer, not a creator. The consumers want to go where the creators are, but the creators won't go where there aren't already consumers. This will always be the biggest problem for any Fediverse platform.

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[–] [email protected] 6 points 1 day ago* (last edited 1 day ago) (2 children)

It’s really unfortunate timing that loops doesn’t have both an android and iPhone app already out on the app stores. I use the iPhone app thru the beta on test flight. They should just release it to catch this wave?

[–] [email protected] 5 points 1 day ago

I feel like in it's current form it's more likely to lose lifetime fans than catch them. I would be genuinely surprised if nothing happened to make the experience on rednote worse, and from what I've heard it would be also a valid target of the existing law, so just as easy to shut down.

Also doesn't loops currently just have a fire hose feed of all videos uploaded in chronological order? Seems like it's lacking core features that would make it stick for folks.

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[–] [email protected] 8 points 1 day ago (5 children)

How do you actually sign up? I tried and it said it will send me an email and that's it.

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[–] [email protected] 7 points 1 day ago

I would like Loops to get an influx of users, but this would be too many in one go while loops is not in a sustainable position to support them. The unfortunate truth is that Loops can't handle that level of usership yet

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[–] [email protected] 17 points 1 day ago

People really are that dumb. We really deserve everything we have.

[–] [email protected] 19 points 1 day ago
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