One thing to address is that if you're sending lots of emails you start to raise concerns about being a spammer. Especially if somebody forgets they signed up for your newsletter and clicks "report as spam". It can be a quick way to get blocked from your mail provider since they can themselves become blocked and they'd rather ban you than deal with that hassle. Just be sure whoever you're sending mail through is okay with you sending "bulk" mail.
this post was submitted on 04 Sep 2024
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So I'm curious: why does everyone suddenly have newsletters?
There's not a single selfhosted forum/subreddit/community/magazine/whatever that's NOT full of lots and lots and lots of people who suddenly have the need for a newsletter.
Like who is subscribing, and to what, and like... why?
It's all about getting visitors to come back to a website. People consume so much content every single day, so it's extremely easy for your website to be forgotten in all of the madness.
By having a newsletter you get recurring visitors, not just fly by clicks.
So basically an RSS feed for people who don't understand RSS feeds.
Yup rss is very scary
Scary in what context? For the user? For you as the host? Something else I’m not thinking of?
Some news sources sell suvscrptions via newsletter.
Personally I find it quite nice, its similar to RSS and has high quality authors.
I get it as a means to generate revenue, but I wouldn't ever want to be responsible for mail deliverability if I'm getting paid for the email.
I'd just outsource that shit to SES, or mailgun, or mailchimp, or brevo, or whoeverthefuck and not worry about it.
The host it yourself thing just struck me as a weird thing that suddenly was EVERYWHERE I was looking and I couldn't figure out what in the world the use case was.
I agree with you, I don't want the trouble and just use mailgun free tier.
That said, I just need password reset emails for my IAM solution.
I imagine some just want to try, under the desire to avoid having their email data misused for data collection / ai training
Ghost has a lot of these features as well as being a blog and handling paid subscriptions and donations.