'Course they do
this post was submitted on 14 Mar 2024
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We should start a viral campaign promising to boycott anything advertised on Reddit just before the IPO
As if I didn’t have enough reasons to visit the site.
So reddit is going to start selling the thing literally every company has been doing for free?
This is the best summary I could come up with:
Reddit is introducing a new ad format that looks similar to posts made by users on the platform, the company announced on Thursday.
Advertisers can use the format to combine multiple media types, including image, video and text with the help of ready-made templates.
The company says the new ad format would be a good way to do things like launch a product or introduce a brand to a new audience.
“Free-form ads give advertisers the flexibility to build an ad of any length, using multiple media types, with a look and feel that’s native to the platform,” said Jim Squires, Reddit’s EVP of Business Marketing and Growth, in a blog post.
Reddit is likely seeking to add more brands to its platform and possibly convert them into paying advertisers.
The launch marked the first time that Reddit offered free tools to help businesses with their social strategy.
The original article contains 383 words, the summary contains 148 words. Saved 61%. I'm a bot and I'm open source!
We're laughing over here at Lemmy.
Look, Reddit users! I have access to a frontend API. OoooooOooooo. We're partying like it's 2012 again.
What’s “reddit”?