this post was submitted on 10 Jul 2023
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Tumblr plans to make changes to appeal to new users and improve growth. The post states that Tumblr is currently difficult for new users to use and curates content poorly. Tumblr aims to improve how users discover and sign up, encourage frequent engagement, and boost creators' ability to attract audiences. Specific changes mentioned include updating the confusing reply and reblog system to make conversations clearer and removing duplicate reblogs. Interestingly, the post does not discuss Tumblr's plans to integrate with the ActivityPub protocol. Tumblr has had a turbulent history but has stabilized under its current ownership, though some long-time users may not want a more optimized social feed.


There's a soft spot in my heart for Tumblr. I hope they find their way and become a bigger player.

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[–] [email protected] 57 points 1 year ago (1 children)

Absolutely miserable that they would do this. You just can’t ever replace, or replicate a place like Tumblr. Tumblr isn’t for people who want well curated content. It’s not for people who want a website that works all the time or makes sense. It’s a dense forest you’re supposed to wander and stumble through, and in the process you see things that you would absolutely NEVER get the chance to see otherwise, if you hadn’t been walking in that particular place at that particular time. It’s spectacular, and so specific, and the reblog system is a huge part of that. I’m sad about reddit and twitter, but tumblr is MY house, damn it! Stay the hell away from my unprofitable weirdness hive.

[–] [email protected] 19 points 1 year ago (3 children)

Unfortunately, this is what always happens when you entrust your content to a corpo. Is there no fediverse alternative to Tumblr?

[–] [email protected] 14 points 1 year ago* (last edited 1 year ago) (2 children)

i don't think there can be. tumblr's draw isn't any features it has (apart from maybe homepage customisation, but you get that with a website) it's the features it lacks (algorithms, etc). and it's the community, which was curated by a lot of coincidences at the right time.

you'd need to get everyone to up and move at once, with the ability to reblog posts from old tumblr. i think it's unreplicatable

[–] [email protected] 9 points 1 year ago (1 children)

all these features and lack of featurs you can get with fedi software. The need for your friends to move so you can move is understandable, but eventually Tumblr will become so painful to use, the decision will be made for you.

[–] [email protected] 9 points 1 year ago* (last edited 1 year ago) (1 children)

nah, i don't even really use tumblr because it is so painful to use. actually, it was their link shortener that was the last straw^[and the fact that they convert every bleeding image into a webp]. i'm just saying i don't think it's a site that can ever exist again.

reddit is just a link aggregator, that's easy to recreate. twitter is just individual paragraphs, as long as there are people any site will work. tumblr is so broken that it's used exclusively by people who started using it in the 00s, when it was popular, and never left. they're not really what i'd call friends, more monkeys in a zoo to laugh at. but as it's so broken and opaque to start using, it was never marauded by children; so everyone on there is in their 30s but pretending they're not.

it's a coincidence that can never happen again, as any alternative site would first be used by techie early adopters, who would be on average younger than most of the tumblr userbase. maybe we'll get another tumblr in 10 years though

[–] [email protected] 6 points 1 year ago (1 children)
and the fact that they convert every bleeding image into a webp ↩︎

TBF, that's actually good. .jpg and .png are ancient and .webp is way way better. The fault is not .webp, it's browsers and clients which stubbornly refuse to support it.

[–] [email protected] 6 points 1 year ago* (last edited 1 year ago) (1 children)

i personally have had no compatibility issues with webp - i would just rather my image formats are not owned by google, really. i would much rather use jpegxl, but chrome doesn't support it because it competes with webp and we couldn't have that, could we.

but also it's that webp only works if you convert to webp manually, i find. their automatic conversion just ruins the colours (particularly on pixel art). plus, i do actually prefer png. i can edit what i want in a hex editor, whereas i can't seem to do that with webp.

i have a browser extension that refuses webp, so i get served png where possible; but i can't make sure that images i upload are served as png for others

[–] [email protected] 2 points 1 year ago (1 children)

i personally have had no compatibility issues with webp, i would rather my image formats are not owned by google, really. i would much rather use jpegxl, but chrome doesn’t support it because it competes with webp and we couldn’t have that, could we.

I mean, why do you even use chrome if google is your problem? :D

[–] [email protected] 7 points 1 year ago* (last edited 1 year ago) (1 children)

i don't.[^1] but like it or not, chrome dictates what the internet does now. there's no point in sites hosting jpegxl images if ~3% of their users will see it, and there's no point in firefox developing a decoder if no sites host jpegxl. so even though it's objectively better, and is highly supported by non-browser programmes; it has no recourse for gaining traction on the web

[^1]: an 88x31 button reading "same shit, different arsehole" with the internet explorer, chrome, and brave logos in fact, i loudly decry it to anyone who will listen. but the number of non-chromium browsers i can count on my fingers.

[–] [email protected] 4 points 1 year ago (2 children)
[–] [email protected] 6 points 1 year ago

yeah exactly. that's why i don't like webp. i've nothing against it as a format, i would just rather use image format that's not backed by said corpo

[–] [email protected] 1 points 1 year ago* (last edited 1 year ago) (1 children)

just out of interest db0, did this thread in any way change your opinion on webp?[^1] i'm just constructing a pet theory on internet discussions

(sorry to necro an old thread, and i'm sure you have other things on your plate right now; i'm just interested)

(also completely off-topic; i'm surprised your blog still has the wordpress favicon. i would have thought you of all people would have changed that)

[^1]: or tumblr, for that matter

[–] [email protected] 2 points 1 year ago (1 children)

Yes ofc. I'll switch to the new jpeg as default as soon as feasible

[–] [email protected] 1 points 1 year ago* (last edited 1 year ago)

well that's better than i expected[^1]. thank you for answering!

[^1]: (although worse than i'd hoped; i've stopped using webp altogether, even though it's objectively better. i think jpeg-xl will be available on chrome soon after hd-dvds are playable on playstations)

[–] [email protected] 3 points 1 year ago (1 children)

Yes, the coincidences really aligned. You couldn’t really make something like that on purpose. It’s just one of those things.

[–] [email protected] 2 points 1 year ago

it's such a shame. i used it despite the interface; but even if some site perfectly recreated the interface on a federated version, it wouldn't be the same. most of the older users wouldn't switch, and it'd be filled with non-tumblr early adopters

[–] [email protected] 2 points 1 year ago

That’s absolutely true. As someone who’s hung around there since 2010ish, trust is too strong a word. But it does make me sad. If there is an alternative, i’ll happily start using it. But it’s specifically the other people there and the things they do, far more than the platform itself, that I love. If it does all go to hell, I’m sure that people will talk about where they’re going and I can follow. It’s just such a distinct place. It would be the end of an era if it went the way of instagram or twitter.

[–] [email protected] 2 points 1 year ago (1 children)

I have not looked into it or anything, but I think a tumblr alternative would do very well on the fediverse. I think it could even be better for self-hosting than Lemmy.

[–] [email protected] 2 points 1 year ago

I think so too. As others have mentioned, Calkey is already most of the way there