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LOL, LMAO: Inside the first 'SEO heist' of the AI era. Web2 is going great!
(www.businessinsider.com)
this post was submitted on 19 Dec 2023
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TechTakes
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Big brain tech dude got yet another clueless take over at HackerNews etc? Here's the place to vent. Orange site, VC foolishness, all welcome.
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Helpful reminder to spread the word on Google alternatives this holiday season. Bought Kagi subscriptions as stocking stuffers for my loved ones. Everyone who I have convinced to give it a try has been impressed thus far.
SEO will pillage the commons. It has been for years and years. Community diversity and alternative payment models for search are part of the bulwark.
My personal conspiracy theory (not sure if I actually believe this yet):
The idea that people would use generative AI to make SEO easier (and thus make search engine results worse) was not an unfortunate side effect of generative AI, it was the entire purpose. It's no coincidence that OpenAI teamed up with Google's biggest rival in search engines; we're now seeing an arms race between tech giants using spambot generators to overwhelm the enemy's filters.
The decision to make chatGPT public was not about concern for openness (if it was they would have made the earlier versions of GPT public too), it's more that they had a business partner lined up and Google search had become enshittified enough that they thought they could pull off a successful "disruption".