this post was submitted on 14 Nov 2023
198 points (99.5% liked)
Technology
37712 readers
557 users here now
A nice place to discuss rumors, happenings, innovations, and challenges in the technology sphere. We also welcome discussions on the intersections of technology and society. If it’s technological news or discussion of technology, it probably belongs here.
Remember the overriding ethos on Beehaw: Be(e) Nice. Each user you encounter here is a person, and should be treated with kindness (even if they’re wrong, or use a Linux distro you don’t like). Personal attacks will not be tolerated.
Subcommunities on Beehaw:
This community's icon was made by Aaron Schneider, under the CC-BY-NC-SA 4.0 license.
founded 2 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
That's when they were in the "growing" phase, they used every tactic in the book, or even slightly off the book, to increase their numbers.
Now they're in a "distilling" phase, where they can get rid of the unwanted 1% to end up with a 99% pure zombie base whose ad consumption won't get interrupted by some undesirable critical thinking.
After they enroll enough ad purchasers or "content creators", they'll go into a "squeezing" phase, possibly after the IPO, where they will tighten the monetization mechanics in search of a balance between maximizing ad revenue and alienating advertisers... until they overtightened it, and go bust... only for another zombie-targetting platform to take their place.
Wash, rinse, repeat! The online golden days are far behind us.