this post was submitted on 13 Jun 2023
505 points (99.8% liked)
Technology
37794 readers
273 users here now
A nice place to discuss rumors, happenings, innovations, and challenges in the technology sphere. We also welcome discussions on the intersections of technology and society. If it’s technological news or discussion of technology, it probably belongs here.
Remember the overriding ethos on Beehaw: Be(e) Nice. Each user you encounter here is a person, and should be treated with kindness (even if they’re wrong, or use a Linux distro you don’t like). Personal attacks will not be tolerated.
Subcommunities on Beehaw:
This community's icon was made by Aaron Schneider, under the CC-BY-NC-SA 4.0 license.
founded 2 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
I do understand that if companies running ad-supported models, they need to make sure users are actually watching those ads. Seems logically to me - no ads mean no money, and no money means no sustainable business model.
On the other side, as a user, I just can't browse the internet without an ad-blocker any more. They just got so annoying and sometimes even break the actual website.
But to be honest, I don't see an alternative to ad-supported models except paying money directly via subscriptions plans etc. But this also will not work in the long term. I just can't pay afford to pay a subscription for each website I visit during the day.
Most people don't use ad blockers. Link below says 43% use them world wide, as per user reports. Ad blocking is (only) detected in 18% of web sessions on computers among American users. https://backlinko.com/ad-blockers-users
I'm pretty sure YouTube has always operated at a net loss (strictly in terms of revenue and expenses). But of course, the value of the data Google owns makes up for it.
The biggest issue, I guess, is the amount and obnoxiousness of the ads. I could live quite well with seeing one ad banner per page-worth of scrolling, if it's for example off to the side in a specific "your ad here" place.
Or if the ads would be thematically related to the topic at hand. I don't want to be reminded of how much our devices listen in on us by seeing ads for diapers on a website for posting news about the Ukraine War, just because I happened to talk with my gf about how my step mom has another child now. But seeing ads for a website to buy camping tools, on a website for hiking backpacks, is fine by me.
Unfortunately those types of non-intrusive ads probably aren't what's raking in the most money.