"Usually, AdSense ads appear in search results and are scattered around websites. Google ran a small test of chatbot ads late last year, partnering with select AI startups, including AI search apps iAsk and Liner.
The testing must have gone well because Google is now allowing more chatbot makers to sign up for AdSense. "AdSense for Search is available for websites that want to show relevant ads in their conversational AI experiences," said a Google spokesperson.
If people continue shifting to using AI chatbots to find information, this expansion of AdSense could help prop up profits. There's no hint of advertising in Google's own Gemini chatbot or AI Mode search, but the day may be coming when you won't get the clean, ad-free experience at no cost."
https://arstechnica.com/ai/2025/05/google-is-quietly-testing-ads-in-ai-chatbots/
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