While the company admitted no wrongdoing, it must pay $1.7 million in civil penalties, as well as $277,251 to cover investigation costs as well as to “support future enforcement of consumer protection laws.”

Why is it we allow these companies to pretend they did no evil? The penalty should have been a couple orders of magnitude higher, and they should have had to admit what they did. Obviously we don't live in a world where both those things would happen, but we don't even get one of them?

They surely made more than two million doing this and so the fine is meaningless. The real way to make it meaningful would be to force the admission of guilt, and then use the admission as justification to stop them from buying out the competition for 18 billion dollars.

Look how they deceived their customers, good thing they can do it to even more customers now!