BrainWorms

High pay and job progression. Saved you a click.

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After witnessing millennials being sold on the false promise that landing a job and clocking in the hours would lead to a steady climb up the career ladder and pay scale, and all the chaos that wrought, Gen Zers are much less apt to entrust their futures to their employers.

One thing has remained true across generations: What we value about our work changes over time, Julia Kensbock, a professor of management and organization at the University of Bremen in Germany, told me.

Employers demonstrated their infidelity to their staff by paying loyal workers, on average, 7% less than new hires — 20 years ago, salaries were largely the same between new and longtime employees.

Gen Z is also keenly aware of the long-term financial challenges they face, with many targeting six-figure salaries early in their careers to save up for buying a home and retirement.

But influencers on TikTok, YouTube, and LinkedIn have gained hundreds of thousands of followers by sharing tips on how to ace interviews, negotiate salaries, and handle performance reviews.

"The horizon and the possibilities have changed, making it transparent and visible what people can do," Felizitas Lichtenberg, the global head of diversity and inclusion at the fintech company SumUp, told me.

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